Target audience rated

Before starting my research it was important that I focused on deciding who I was actually aiming my Teaser Trailer at. I have decided to base my Horror teaser trailer as 15 rated because I feel that it relates to an audience that are easier to relate to as well as easier to scare !  As the genre I have chosen is Horror there are so many ways that it can be portrayed within a trailer which means that when it comes to researching Im going to have to keep a look out for the different techniques included. I will put up my findings soon so feel free to comment.