Tuesday, 26 April 2011

Empire magazine research

When it comes to the magazines layout, it is essential that the issue date and price are included within its misenscene. Without the use of the time and date the magazine may not be eligible to be sold or it may be a fake. The price of the magazine lets the reader know what they are paying to view within the magazine.
The cover image presented within ‘Empire’ magazine is simplistic in terms of its layout and use of colour. The image is bright with just the main picture centred in the middle of the page, surrounded by a black background.  The image itself relates to any given target audience which suits ‘Empires’ range of readers. The lighting used is quite dark yet the image itself is animated which plays a part in the way it is displayed in terms of the purpose of the image.
The plug of the magazine portrays the contents that relate to the main cover line. The layout of the plug is very much simplistic with the basic use of font style and colour. The use of exclamation marks really adds a sense of importance and interest to the plug as it catches the readers’ attention. The use of bullet points when listing what is involved within the cover line creates quite a professional image in terms of the design layout. The gold stars are quite symbolic in terms of what they represent in the film industry; this allows the magazine itself to portray its content in a positive and successful way to its readers.
The puff of the magazine allows the reader to get an idea of what is included within the magazines contents. The layout of the puff is discrete as the main focus of the magazine is its cover line which is the theme of the issue; relating to the film being released. The blue used within the text box allows the puff to stand out so that the reader knows what else is included within the contents. The font used is bold and relatively large to stand out from the rest of the page.
The mast head of the magazine allows the reader to memorise and recognise the name of the magazine. It is important that the mast head is bold and colourful; the overall size of the font is large which allows it to stand out from the page. The actual size of the font takes up the whole of the skyline at the top of the page the size of the font allows the magazine to attract its readers, as well as the fact that it creates a dominant portrayal.  The colour red really emphasises the masthead which draws the reader’s attention immediately. The colour itself comes across as quite hard and powerful which is what makes the masthead so successful when attracting its audience.

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